Loops

The Loops app connects your StellarTools organization to Loops, letting you send transactional emails and trigger automated workflows when things happen — payments confirmed, subscriptions started, refunds processed, and more. With it you can:

• Send transactional emails triggered by any StellarTools event
• Trigger Loops workflows from payment and subscription events
• Auto-sync new customers to your Loops audience and mailing lists
• View a live activity log of emails sent inside the dashboard

​

Supported events

The app fires on any of the following StellarTools events:

​

Connect your account

1. Open the Loops app from the StellarTools Marketplace.
2. Enter your Loops API key. Find it at Loops → Settings → API.
3. Click Connect. The app validates the key and activates.

​

Transactional emails

Open Notification rules in the app dashboard. For each event type, you can assign a Loops transactional email. When that event fires in StellarTools, Loops sends the matched email to the customer. Leave an event set to None to skip sending for it.

​

Loops workflows

You can also trigger Loops workflows directly — no template selection needed. Create a workflow in Loops and set its trigger to the event name with dots replaced by underscores: The workflow fires automatically when that event occurs.

​

Contact sync

Enable Contact sync to automatically add new StellarTools customers to your Loops audience when customer.created fires. When contact sync is on, you can also select a mailing list to subscribe them to immediately. Toggle it off to stop syncing.

​

Disconnect

Click Disconnect in the top-right of the app dashboard. This removes your API key and pauses all email delivery.

​

Examples

​

Payment confirmed email

Send a receipt when a customer’s payment goes through.

1. Create a transactional email in Loops for payment confirmations.
2. In the Loops app, open Notification rules and assign it to payment.confirmed.

​

Subscription welcome email

Send a welcome email when a customer starts a subscription.

1. Create a transactional email in Loops.
2. Assign it to subscription.created in Notification rules.

​

Subscription canceled — win-back workflow

Trigger a Loops workflow to attempt to win back a customer who canceled.

1. Create a workflow in Loops with trigger subscription_canceled.
2. Add your win-back email sequence to the workflow.
3. The workflow fires automatically — no template selection needed in the app.

​

Failed payment alert

Notify a customer when their payment fails so they can retry.

1. Create a transactional email in Loops for payment failures.
2. Assign it to payment.failed in Notification rules.